Wednesday, December 18, 2013

Despicable Me 2 Breaks Industry Records In Home Entertainment Debut!

Disclosure: This is a non compensated post! Just sharing the information!
It looks like Gru isn't the only one who loves Minions! Minion Madness has swept over the nation with Despicable Me 2 shattering home entertainment industry records, bringing in $80 million in the first week of sales. Some key stats and the press release below.

 Despicable Me 2 has surpassed first week sales of EVERY SINGLE TITLE RELEASED INDUSTRYWIDE IN THE LAST THREE YEARS (physical and digital combined)! The original Despicable Me previously held that record. DM2 is the BEST PERFORMING ANIMATED BLU-RAY TITLE OF ALL TIME IN ITS OPENING WEEK. The digital version (EST) had largest first week sales on record and is on pace to become the most successful-selling digital title of all time. 

About Despicable Me 2:
Gru, his adorable girls, and the mischievous Minions are back with a cast of unforgettable new characters in the blockbuster sequel to the worldwide phenomenon. Just as Gru has given up being super-bad to be a super-dad, the Anti-Villain League recruits him to track down a new criminal mastermind and save the world. Partnered with secret agent Lucy Wilde, Gru, along with the wildly unpredictable Minions, must figure out how to keep his cover while also keeping up with his duties as a father. Assemble the Minions for laugh-out-loud comedy in “one of the funniest, most enjoyable movies ever!” (MovieGuide®)
 Check out the bonus clips below to see what the madness is all about!

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